On Tuesday, Swedish home furnishing retailer IKEA unveiled the launch of its e-commerce deliveries, extending its services to thousands of PIN codes across 62 districts in Telangana, Andhra Pradesh, Maharashtra, and Karnataka. This expansion aligns with IKEA’s response to sustained demand and visits from customers in nearby cities and towns to their physical stores.
The newly established customer meeting points will provide access to a comprehensive range of over 7,500 home furnishing products. Customers can effortlessly search, find, and purchase their preferred items through the IKEA app, online via the brand’s website (www.ikea.in), or leverage the “Shop by Phone” assistance service.
Susanne Pulverer, CEO & CSO (Chief Sustainability Officer) of IKEA India, expressed, “IKEA has received a lot of customer love and trust over the last five years from Telangana, Andhra Pradesh, Maharashtra, and Karnataka. Expanding our reach further in these markets means making IKEA more accessible to our customers, more convenient, and truly omnichannel.”
Presently, 72% of customer orders in existing markets are fulfilled through Electric Vehicles. With this expansion, IKEA aims to enhance capacities in its supply chain, emphasizing sustainability.