At the time when BSNL is struggling with its finances and the dipping number of subscribers, this latest move is expected to help the company gain more subscribers.
This is the exact opposite of what Jio is doing with its users.
The government has finally given a nod to the merger of MTNL and BSNL.
tate-owned telecom operator BSNL is coming up with an offer that will be hard to deny. In a first of its kind, the company is giving 6 paise for every five minutes of voice calls placed by the subscribers. The move is applicable on BSNL’s wireline, broadband and FTTH customers. The money will be credited to the subscriber in the form of cashback.
At the time when BSNL is struggling with its finances and the dipping number of subscribers, this latest move is expected to help the company gain more subscribers especially Jio users who are looking out because they are forced to pay 6 paise per minute as IUC charges for outgoing calls to other networks. There couldn’t be a better time than this for BSNL to announce the move.
We want our customers to engage more with our upgraded Next Generation Network, experience the quality of voice call which happens on wireline, and also get incentivized for the same,” Vivek Banzal, director CFA, BSNL said in a statement.
The company said that it is taking several steps to better the user experience and this is one of them. BSNL may come up with similar more announcements in the coming over months.
BSNL-MTNL revival package: The government has finally given a nod to the merger of MTNL and BSNL along with the 4G spectrum allocation to the two companies. The government plans to invest Rs 29,937 crore in this revival plan with the combined assets of the two companies worth Rs 38,000 crore to be monetised. BSNL and MTNL will raise a sovereign bond of Rs 15,000 crore for their revival.
BSNL free calls in Mumbai and Delhi: BSNL does not operate in Delhi and Mumbai but it has found its way to reach masses in these circles. The company has announced free calls to MTNL users. MTNL is the state-owned telco operating in Delhi and Mumbai circles. There are three plans – Rs 429, Rs 485 and Rs 666. The Rs 429 plan offers free call voice calling benefits on all networks including MTNL along with 1GB data per day for 81 days. The Rs 485 plan offers free calls and 1.5GB data per day for 90 days. The Rs 666 plan also offers free calling and same data benefits as Rs 485 plan but the validity is more. It comes with 122 days of validity.