Google pilot to keep political campaign emails out of Gmail spam launched

Date:

Google has finally launched a new pilot programme to keep political campaign emails out of spam folders for Gmail users.

Gmail users could start seeing more campaign fundraising emails in their inboxes in the next couple of days, reports Axios.

Announced in June, the programme allows candidates, political party committees, and leadership political action committees to apply for spam folder exemptions.

The move is “partly a result of Google bowing to pressure from conservatives who claimed the company marked Republican emails as spam more often than others”.

The US Federal Election Commission approved the Google program in August.

“Google has come under fire that its algorithms unfairly target conservative content across its services and that its Gmail service filters more Republican fundraising and campaign emails to spam,” the report mentioned.

“We expect to begin the pilot with a small number of campaigns from both parties and will test whether these changes improve the user experience, and provide more certainty for senders during this election period,” a Google spokesperson was quoted as saying.

“We will continue to listen and respond to feedback as the pilot progresses,” the spokesperson added.

Google will now allow candidates and political party committees to apply for its programme that would make their messages exempt from Gmail’s spam detection systems.

Former US President Donald Trump’s campaigns were criticized for using spammy tactics in its fundraising emails.

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Share post:

spot_img

Popular

More like this
Related

Vishwaksen’s Birthday Surprise: VS12 Titled Laila

On Vishwaksen's birthday, Shine Screens, known for Bhagavanth Kesari,...

Infosys & Handelsblatt Join Forces: Decoding Complex Economics with AI

Infosys Teams Up with Handelsblatt to Make Financial News...

Investigative Breakthrough: Crocus City Hall Attack Linked to Ukrainian Extremists

The Russian Investigative Committee disclosed further details regarding the...