Kovelamudi Raghavendra Rao is an Indian film director, producer, screenwriter, and choreographer, known for his works predominantly in Telugu cinema besides having directed a few Hindi films.
He has garnered seven state Nandi Awards, the IIFA Award, the SIIMA Award, five Filmfare Awards South, and two CineMAA Awards. In a film career spanning more than five decades, Rao has directed more than a hundred feature films, of which around ninety were box office hits, across multiple genres such as romantic comedy, fantasy, melodrama, action thriller, biographical, and romance films.