The Rise of GenAI: A New Cybersecurity Threat Landscape

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Generative AI (GenAI) emerges as a prominent cybersecurity threat this year, with hackers leveraging ChatGPT and Gemini AI models for sophisticated infiltration tactics. Security leaders grapple with GenAI’s evolving capabilities, recognizing both its challenges and potential for augmenting operational security.

Despite GenAI’s impact, cybersecurity leaders face additional challenges such as third-party incidents, prompting a shift towards resilience-oriented investments. Organizations are increasingly cautious, with over one in four banning GenAI use due to privacy and data security concerns, as revealed by the ‘Cisco 2024 Data Privacy Benchmark Study’.

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