Vrushakarma: Naga Chaitanya’s Film Creates Record with ₹50 Crore Non-Theatrical Deal

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Vrushakarma has become one of the most talked-about upcoming Telugu films, with reports suggesting that it has already achieved a major milestone even before its theatrical release. Starring Naga Chaitanya in the lead role, the film has reportedly secured a ₹50 crore non-theatrical deal, making it the biggest pre-release business of the actor’s career.

According to industry reports, the film’s digital, satellite, and Hindi rights have been acquired by Zee for around ₹50 crore. While an official announcement is awaited, the reported deal has generated significant buzz in trade circles and reflects the growing expectations surrounding the project.

Vrushakarma: Naga Chaitanya's Film Creates Record with ₹50 Crore Non-Theatrical Deal

Directed by Karthik Dandu, who impressed audiences with Virupaksha, Vrushakarma stars Meenakshi Chaudhary as the female lead. The film is jointly produced by Sri Venkateswara Cine Chitra and Sukumar Writings, with filmmaker Sukumar also associated with the project as a production partner, further boosting its anticipation.

Following the success of Thandel, which became the first ₹100 crore film of his career, Naga Chaitanya is said to be taking a more selective approach to his scripts. Reports suggest that the actor has high confidence in Vrushakarma, believing it will offer audiences a fresh cinematic experience.

The film is currently in the final phase of shooting, and the makers are reportedly planning to release it in October, provided production progresses as scheduled.

With its reported record-breaking non-theatrical business and the successful combination of a promising cast and crew, Vrushakarma has already emerged as one of the most anticipated Telugu releases of the year. Fans are now eagerly waiting for the official promotional updates and the film’s theatrical release.

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