Twist in the Tail: NBK overtakes PK!
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After staggering premier collections, Agnyaathavaasi fell flat and headed deep into pothole thanks to its lame comedy and poor screenplay. The Pawan Kalyan starrer collected $1.51M even before its release, only second to Baahubali – The Conclusion. The film’s collections fell to mere $44,600 on its third day. Even Nandamuri Balakrishna’s ‘Jai Simha’ did not have a great run at the US box-office.
But what about these film’s performance in the Telugu states? This is where NBK overtook PK by a good margin. Though Jai Simha did not receive great reviews, the film managed to hold, thanks to its mediocre family melodrama. Unlike Agnyaathavaasi which had sky-high expectations, Balayya’s film released amid decent expectations.
According to reports, Balakrishna’s ‘Jai Simha’ collected 30% of its investment on its first day. With promotion and production costs, overall budget of the film touched the Rs. 30-crore mark. The film reportedly collected Rs. 6.84 crores as distributor share on its first day. The producer is expected to be safe, as digital and satellite rights fetched him over Rs. 7 crores. Another reason for low-openings is the disaster of Paisa Vasool from Balakrishna.
Given the budget limitation and collections, it is clear that Nandamuri Balakrishna has overtaken Pawan Kalyan this time around at the Tollywood box-office. But unfortunately, the greatest loser, in this case, happens to be the Telugu film audience.
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